Introduction¶
Principles of Design¶
CRAP - [ ] Minimalism - [ ] Replace text with icons - [ ] Few functional elements as possible - [ ] Few visual elements (color, typography) as possible - [ ] Contrast - [ ] Typography - [ ] Colors - [ ] Repetition - [ ] Typography - [ ] Colors - [ ] Alignment - [ ] Everything aligned to something else on page - [ ] Share lines and repeat alignments where possible - [ ] Proximity: Group related items together - [ ] White space - [ ] Color - [ ] Location - [ ] Contrast - [ ] Repetition - [ ] Alignment - [ ] Typography
Typography¶
| Family | Serif |
| Sans Serif | |
| Slab Serif | |
| Monospaced | |
| Script | |
| Weight | Extra light |
| Light | |
| Regular | |
| Semi bold | |
| Bold | |
| Black | |
| Style | Regular |
| Italic | |
| Underline | |
| Size | |
| Color | |
| ## Colors |
Color Systems¶
| System | Purpose | |
|---|---|---|
| HSL | Hue, Saturation, Luminance | Human-Intuitive |
| RGB | Red, Green, Blue | Screens |
| CMYK | Cyan, Magenta, Yellow, blacK |
### Color Palette
| Aspect | Meaning | Example | |
|---|---|---|---|
| Contrast | Monochromatic | All have the same hue | ![]() |
| Complementary | ![]() | ||
| Split Complementary | ![]() | ||
| Triad | ![]() | ||
| Usability & Accessibility | Perceptually-uniformity | Values close to each other use similar colors Values far away use different colors | Bad: Rainbox![]() Good: Vivirdis, Inferno ![]() |
| Colorblind-safety | Colors should be distinguishable by people with common forms of colorblindness |





